Round 5 of the Enduro World Series visited a familiar place, La Thuile, Italy, which was home to EWS races in both 2014 and 2016. But something new greeted Alchemy Factory racers Cody Kelley and Anneke Beerten: super-technical fresh-cut tracks which were made specifically for race day. These new tracks also created a fair bit of controversy.Read More
Gravel Racing is getting big right now.
Why do we love rides like the Secret Groad Series?Read More
After a six-week break, the Enduro World Series resumed last weekend with another round in Europe – this time in the Alps. The race crisscrossed the border between Slovenia and Austria for two long days of technical tracks and very physical climbs. It was a hard-fought event for Alchemy Factory Racing riders Cody Kelley and Anneke Beerten.Read More
When you’re hitting the trails, you can never be too prepared. The terrain will inevitably hold bumps and holes and jumps that will catch even the most experienced riders by surprise. We’ve outlined the necessary tools and equipment to bounce back from any mechanicals that your bike may incur in this blog.Read More
Alchemy Factory Racing athletes Anneke and Cody are preparing for EWS round four in Jamnica, Austria/Slovenia, and we sat down with them to discuss how they get dialed in before races.Read More
Joe Binatena has been our friend (and dealer) for a long time here at Alchemy. He’s the first to the scene when our riders have a mishap during a race – and knows how to fix equipment oftentimes under the gun of a pit stop. A maven in the industry, we sat down with Joe to discuss his role at Alchemy – and beyond.Read More
We want to share some of our favorite routes that are Like No Other.
First up: Grapevine Road.Read More
From the day we met these guys, we knew there was mutual synergy – and we’ve been proud to sponsor Primal - Audi Denver and all their endeavors.Read More